A 70-second AI short film following a young girl caught in a violent storm.

Created entirely through a generative AI workflow: Nano Banana for character creation, Seedance 2.0 for video, Suno AI for the score, and DaVinci Resolve with CineDream for editing and grading.

My Work|Direction, AI Pipeline Design, Post-Production.

Human Crafted is a song-based AI production showreel made for Optix AI in Dubai.

Instead of presenting the work as a standard capabilities reel, I approached it more like a music video, using rhythm, lyrics, character, and generative visuals to create something more distinctive and engaging.

A complete redesign of the corporate website for Mansour Manufacturing & Distribution Group (MMD), one of Egypt's largest family-owned groups, relaunched under its new name in 2026.

The brief was one clear, modern home for eleven businesses spanning dairy, water, tobacco, distribution, retail, logistics and exports.

My Work|Website Designer, Art Direction, Website Developer.

Serene is a song and music video released under the Bionic Dream moniker.

Built on a track I wrote, music and lyrics, then enhanced and finalized with AI.

My Work|Music, Lyrics, Direction, Editing.

An AI-made documentary video essay about Joshua Norton, the self-declared Emperor of the United States, and one of the strangest figures in American history.

I built this in a documentary style, using AI not as a gimmick but as part of the storytelling process, reconstructing and interpreting a historical subject in a more cinematic and accessible form.

My Work|Direction, Research, AI Pipeline, Post-Production.

An AI-generated trailer for a fictional Egyptian sci-fi film, created with Runway Gen-2, iPhone footage, and CapCut.

A proof of concept for what independent Arab science fiction filmmaking could look like with generative tools.

My Work|Direction, AI Pipeline Design, Post-Production.

An interactive text-to-image exhibition at D-CAF Cairo, where visitors typed prompts and watched AI generate art in real time.

One of the earliest public demonstrations of generative AI art in the region.

My Work|Direction, AI Pipeline, Installation Design.

AI music video for British band Doc and The Revelators using custom-trained Stable Diffusion models.

Each track has its own visual logic, and the AI workflow let me push the imagery further than traditional production would allow.

AI-generated music video for Finnish band Marze, built using custom Stable Diffusion models, LORA training, Automatic1111 with the Deforum extension, and DaVinci Resolve.

One of my first deep dives into AI video production, and it set the direction for a lot of what came after.

A 45-second social media companion ad for Metro Markets featuring a resort treadmill scene.

Playful concept work designed for high social engagement during the summer season.

A 40-second social media ad for Metro Markets' meat delivery service.

Short-form video production where every second counts and the call to action needs to land immediately.

Promo video for Dubai-based creative agency Savage Impulse.

The brief was to capture the agency's energy and creative philosophy in a way that felt authentic rather than performative.

TV ad for Metro Markets where I handled writing, production, editing, and the soundtrack, with direction by Khaled Kamel.

The brief was simple: what makes Metro different?

Mamnou3 El Intizar ('Forbidden to Wait') is an Arabic alternative album built on introspective songwriting and atmospheric production.

The tracks sit somewhere between confession and manifesto, exploring themes of impatience, longing, and the refusal to stay still.

Investigating Metacritic's Weights. El Wa7sh El Kasir. El Mohim. Ree7 Comics.

Different runtimes, same core logic: find the medium, tell the story, ship it.

AI Creative & Production Lead at Optix (Publicis Groupe). The brief: wire generative AI into real production pipelines for clients like e&, GMC, and Saudia Airlines. Deployed workflows. Output that goes live.